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Advanced Program in Digital Marketing with Gen Ai

ADVANCED PROGRAM IN DIGITAL MARKETING WITH GEN AI

The Digital content creation industry is evolving with Al-powered tools, no-code platforms, and user-centric trends. Al streamlines workflows, while tools like Web flow and Framer simplify web design. Mobile-first, accessibility-focused, and interactive Ul trends dominate, with motion Ul, dark mode, and micro-interactions enhancing engagement. UX design is shifting towards Al-driven personalization, voice Ul, and AR/VR experiences. Challenges include growing competition and rapid tech advancements, but demand for seamless, research-driven, and omnichannel experiences continues to rise, making adaptability key for designers.

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ABOUT

The Advanced Program in Digital Marketing with Gen Al is a comprehensive course designed to equip learners with cutting-edge skills in digital marketing, enhanced by the power of generative Al. This program covers strategic marketing frameworks, data-driven decision-making, and Al-powered automation to optimize campaigns across search, social media, and paid advertising channels. Participants will gain expertise in advanced analytics, customer engagement, and ethical marketing practices while leveraging Al tools to streamline workflows and improve ROI. The curriculum blends theoretical knowledge with hands-on labs, preparing students to excel in dynamic digital landscapes. By the end of the course, learners will build a professional portfolio and acquire freelancing skills to thrive in the competitive job market. Ideal for marketers seeking to future-proof their careers, this program bridges traditional digital strategies with next-generation Al applications.

COURSE HIGHLIGHT

  • Job-oriented, industry-centric curriculum
  • Hands-on practical training using latest tools and software
  • Certified faculty
  • Exposure to industry interaction and workshops
  • Placement assistance
  • Access to Pro Connect, a platform to showcase your portfolio

Course Structure

  • Foundations of Digital Marketing
  • Concepts of Web Design and Development
  • Search and Display Marketing
  • Social Media Marketing
  • Role of AI in Digital Marketing
  • Paid Advertising Strategies
  • Advanced Analytics
  • Affiliate Marketing
  • Advanced Marketing Automation
  • Data Privacy and Digital Marketing Ethics
  • Portfolio Powerhouse
  • Career Launchpad

Career Opportunities

Software's Covered

Google Ads | Google Analytics | Semrush | SpyFLU | Social Pilot | UpContent | Curata | Social Media Ads Platform | Hubspot | Mixpanel | Sprout Social | Ahrefs | Google Data Studio | Bitly | Canva | Mailerlite | WordPress | Mailchimp | Zapier | Hootsuite

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    We are equipped with state-of-the-art infrastructure & technology to help you learn with Our Experienced Instructors & Mentors.

    Arena Animation has trained more than 4,50,000 students in 25 countries around the world.

    Vastrapur

    Maninagar

    Shahibag

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